A New Revenue Channel for a Brick-and-Mortar Grill Store
When we started working with Proud Souls Barbecue & Provisions, they already had a website. But it was not generating revenue for their brick-and-mortar business.
Proud Souls Barbecue and Provisions has locations and Denver and Littleton, Colorado.
In 2021, we collaborated with Proud Souls Barbecue and Provisions to more revenue to their brick-and-mortar stores via a digital sales channel.
CHALLENGE
Store founder and CEO approached the Crowd in 2021 with the goal of building a website that would sell at least one grill each week.
OPPORTUNITY
We established an e-Commerce store to reach an entire new audience, digitally.
Our team built a visually-compelling website that tells the story of Proud Souls Barbecue & Provisions, while motivating website visitors to take action with an online purchase, form fill or other contact.
RESULTS
We surpassed all revenue goals and were able to exceed our goal of selling one grill each week through their new digital sales channel.
$130,000+
Over $130,000 in digital revenue since eCommerce store launch
400+
Store orders using Proud Souls Barbecue & Provisions online store
1,600+
Calls from potential customers with questions about purchasing a grill
$20,000
More than $20,000 in gift card purchases